Our new strategy towards 2030

While we are proud of what we have achieved with the Energy and Climate Strategy 2020, there is a need for even greater action. With our new sustainability strategy, we can build on the results achieved over the past decade and raise the bar for our sustainability ambitions as we move towards 2030.

Becoming Lifetime Carbon Neutral

The pioneering commitment in the new strategy is to become Lifetime Carbon Neutral by our 100-year anniversary in 2041. To do this, we have entered into a 20-year partnership with the World Wide Fund for Nature (WWF). They will help us capture the Group’s historical CO₂ emissions, approximately 5.6 million tonnes of CO₂ through forest conservation and biodiversity projects around the world.

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